Newhouse Summer Immersion: LA

Course Overview Link

In the city where new technologies create magic, and dreams can come true, students learn how the rapidly changing media ecosystem works. This class will dispel the myths that Hollywood is an above-the-line private club for the power elite. It will open student’s eyes to the vast career opportunities available in an industry that’s being retooled–thanks to seismic shifts in technology that have led to streaming distribution, changing viewing habits, big data, social media and globalization. Students will learn how the new rules of the game are impacting creative outputs and changing the business bottom line. And students will be armed with practical tools to meet new challenges facing the industry going forward related to:

• Entertainment and News
• Marketing and Advertising
• Music and Sports

There will be in class learning as well as field trips to better familiarize students with the Los Angeles media landscape.  Students will also be given an overview of the areas of study at the Newhouse School and will meet with alumni who will share their experiences.

All students who successfully complete the course will receive a Certificate of Completion and have the opportunity to request a Syracuse University noncredit transcript.

Learning Objectives Link

• Explain how the communications industry is evolving in the OTT era and how the changes are impacting the entertainment industry including consumers, studios, talent agencies, advertisers, marketers, writers, editors and producers.
• Understand how Content is King and where story ideas come from. They will learn how the industry is meeting new business challenges with new types of digital content, more direct interaction with consumers, the use of more data and groundbreaking new technologies.
• Understand how important it is to know your audience and be able to describe how viewers are consuming media and who is watching what, when, where and how.
• Create different kinds of media projects; Scripted programming pitches, unscripted programming pitches, news stories, marketing campaigns.
• Feel more confident speaking in front of guest speakers and an audience of their peers.

“…the Syracuse University Pre-College Program was by far one of the greatest experiences of my life. I got a taste of what it was like to be a real college student and I loved every minute of it.”

— Max C., Summer College Student 2022

Course Information Link

Course Prefix and Number: SCN 143

Format: On Location: Los Angeles, CA (commuter only) at Syracuse University’s Dick Clark Los Angeles Program

Eligibility: Students must be of rising high school junior or senior status – or a 2025 high school graduate. Students must be able to commute to and from the Los Angeles (North Hollywood, CA) location for class. 

Credit: Noncredit

Grading: Pass/Fail

Cost:

• Commuter, only: $995

Program rates are subject to change and will be approved by the board of trustees. Discounts and scholarships are also available.

Program Information Link

Summer College – On Location: Experience what college is really like in one of Syracuse University’s homes on the west or east coasts!